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A comparative Study of Marketing Research in Each of The Suez University The United Arab Emirates University and Harvard University

The aim of the research is to analyze the principles and theoretical foundations for marketing research in universities, and uncover the reality of research marketing at the University of Suez, United Arab Emirates University, Harvard University, compared and interpreted the similarities and differences of the reality of research marketing at the universities of study, and arriving at proposed measures to develop research marketing at the University of Suez in the light of the comparative study, using comparative approach ,at the end of the research, mechanisms were developed to develop the marketing of research at the University of Suez in the light of the comparative study and research results.

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